Forums vs. Blogs

Someone on DigitalPoint asked a question about blogs vs. forums. The general impression is that forums are harder to start than blogs, but are easier to keep going once they are started. I ran a quick analysis to see if that holds true. The graph below shows monthly revenue for a given level of monthly visitors. Interestingly enough, they earn about the same revenue per visitor (at least, for the sites we have indexed so far).

visitors_revenue

The second picture is of final sales price for a given revenue level. As you will notice, once you pass $500 a month in revenue, forums sell for about 15% more than blog.
blog_forum2

So to answer the question which is better, it depends. If you see it as a long term revenue source, then do whichever one you enjoy more. If you see it as something you are building to sell, a forum will give you a higher return.

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